Posts Tagged ‘Print’

New Partner: Taco Bell

Friday, June 13th, 2008

Image Architecture is proud to announce its partnership with The Chicagoland & Rockford Taco Bell  Associations.  Taco Bell, via its advertising agency, tapped Image Architecture to assist them with building out a mobile text marketing component for the ‘My Local Taco Bell Concert Series VIP Ticket Sweepstakes’ that begins June 13th.  Image Architecture’s mobile texting technology will be used as a means of entry to win VIP tickets to what are arguably the best concerts of the season.  Incorporated into both in-store POP and Radio promotions, the messaging encourages customers to text-2-win, and in return provides not merely a convenient means of entry but a reminder to visit their local Taco Bell and thus, increase sales.  Listen for the Taco Bell radio spots starting June 23rd or visit your Local Chicagoland-Rockford Taco Bell store for your chance to win.  Information and an alternate means of entry can be found by visiting www.mylocaltacobell.com.